L02: Leadership Communication Purpose, Strategy, and Structure

According to this chapter Leadership Communication Purpose, Strategy, and Structure helps us to achieve our communication goal. To create the leadership document we should at first select the most efficient communication medium. After that we should create individual document that includes three steps. They are: Analyzing and planning, creating and developing, Refining and proofing. After creating individual document, we should create group document that includes two approaches. They are: The single-scribe approach and multiple writer approach. Next step is to organize the content coherently. It purposely focuses on creating coherence when writing typical business document by organizing the content and including the contents expected by our audience. Along with it the chapter provides the information to content and formatting expectations in correspondence in the form of letters, e-mails and memos. It further says that the report should include the expected content. Reports should be a full length and formal, Exhibits should be included in the report and it should include all the information. The business documents should be effectively formatted with correct layouts, spacing and alignment, using proper font type and size and headings.